#TRENDINGNOW: UNPACKING TWITTER'S VIRAL HASHTAGS

#TrendingNow: Unpacking Twitter's Viral Hashtags

Twitter explodes with constantly changing trends, and hashtags are the fuel that propels these viral moments. From funny memes to intense social issues, understanding what makes a hashtag go trending can expose a lot about society's current concerns. One factor is appropriateness - hashtags often mirror what people are talking about at any given {

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